April and October each year are traditional peak seasons for the office furniture industry, as a large number of enterprises carry out office renovations or new site move-ins, driving concentrated purchases of products such as desks, conference tables, ergonomic chairs, and storage cabinets. Facing the challenges of short-cycle and high-intensity delivery, Ekintop Office Furniture Factory has realized rapid shipment of multi-category products through flexible production lines, warehouse reorganization, digital scheduling, and other measures, providing strong guarantees for on-time delivery to customers. The following is a successful case of Ekintop's response during peak season.
1. Challenges: Concentrated Orders + Product Complexity
During the peak season in October last year, Ekintop continuously received customized orders from large enterprises and project bulk purchasing platforms, covering multiple categories such as desks, chairs, filing cabinets, screens, and sofas, involving various requirements like color customization and non-standard dimensions. Customer delivery times were generally compressed to 7–10 days, and some projects required batch and multi-location shipments.
The factory's original single-line scheduling and static warehousing model could no longer cope:
Frequent production line switching, with cumbersome loading/unloading and debugging processes between different categories;
Poor warehouse entry and exit, with the shipping area frequently "overflowing" due to accumulated finished products;
Low efficiency of manual scheduling, leading to chaotic scheduling of mixed orders and high risk of delivery delays.
2. Solutions: Process Reconstruction + Technical Empowerment
1. Flexible Production Lines Improve Response Speed
Ekintop transformed traditional fixed production lines into modular workstation models, dividing them into independent units such as "table processing area," "chair assembly area," and "cabinet assembly area." Equipped with multi-functional equipment and quick die-changing tools, it realizes switching between multiple products within one day. This effectively shortens line adjustment time and improves output efficiency per unit time.
2. Launch of Digital Scheduling System
Introduced MES (Manufacturing Execution System) linked with the order management system to realize automatic order splitting, intelligent scheduling, and synchronization of production kanban. The system dynamically schedules production based on delivery time, product type, and production capacity, and prioritizes "short delivery time + high priority" orders to ensure timely response to core customer needs.
3. Optimized Linkage Between Warehousing and Packaging
Reorganized the warehousing structure according to sales frequency and shipping rhythm, establishing a three-in-one layout of "pre-packaging area," "high-frequency picking area," and "waiting-for-shipment area." For office chairs, filing cabinets, and other products with large shipment volumes, standard products are pre-packaged as "semi-finished products" in advance, and customer-customized logos or labels are added before shipment, saving a lot of packaging time.
3. Results: On-Time Delivery and Customer Satisfaction
Through systematic responses, Ekintop achieved the following during the peak season:
Shipment efficiency increased by 30%, with the average order delivery cycle shortened from 9.5 days to 6.5 days;
Shipment accuracy rate increased to 98.7%, effectively reducing secondary distribution costs caused by wrong or missing shipments;
Customer complaint rate decreased by 70%, and multiple large projects were successfully delivered within the specified time limit.
4. Conclusion: Building High-Elasticity Supply Chain Capabilities
Ekintop Furniture Factory's peak season shipment case shows that office furniture factories must build an integrated supply chain capability of flexible production, intelligent scheduling, and efficient warehousing to stand out during order peaks. Only through process optimization and system collaboration can high-quality delivery with "speed, accuracy, and stability" be achieved when facing intensive multi-category orders. This not only improves customer satisfaction but also wins more market reputation and repeat orders for the brand.